Keywords are important
Here is an image of a Northern Gannet from my workshop on Bonaventure Island. I named the image “Northern Gannet Calling” despite the fact that it was yawning to make the image more visible to photo buyers who are more likely to search for “calling” than “yawning” - smile.
Make portraits more intimate
I always strive to get down to my subject’s eye level or lower to make a more intimate portrait. Waiting for the perfect pose, catchlight and behaviour from a low vantage point always makes for a more successful image.